- Article-at-a-Glance
- Convertri is a funnel builder designed to maximize conversions for small businesses.
- Pros:
- Unmatched page load speed.
- Free-form editing offers complete design freedom.
- Advanced features like dynamic text replacement and one-click upsells.
- Seamless integration with popular tools.
- Mobile-responsive design.
- Cons:
- Moderate learning curve for advanced functionality.
- Limited template options.
- Higher price point for small budgets.
- Comparison: Outshines competitors in speed and customization but has a steeper learning curve than ClickFunnels and Leadpages.
- Conclusion: Ideal for businesses seeking customizable, high-converting funnels. Offers a free trial to test its capabilities.
As a small business owner with your heart and soul invested in your start-up, you know every second counts, especially when it comes to keeping your website visitors engaged.
Statistics show prospective clients stay on a website a ridiculously short amount of time (less than one minute, on average, according to Forbes) and some bounce immediately! Slow load times, clunky design interfaces, and rigid templates are just some of the off-putting, annoying factors that can drive away traffic, costing you valuable conversions and, ultimately, sales.
Convertri is a cutting-edge funnel builder that promises to change the game by delivering lightning-fast page load times coupled with top-end design flexibility.
Sounds pretty good, right? But does it live up to the hype?
To test it out, our team looked into Convertri’s features, advantages, drawbacks, and how it stacks up against the competition.
What is Convertri?
Convertri promotes itself as being more than just another funnel builder—it’s touted as a complete solution designed to make the most of your online marketing efforts by addressing common issues you’re likely to face.
From simple landing pages to complex sales funnels, Convertri offers a suite of tools that can help you design, launch, and optimize your campaigns more efficiently.
We’ve known the founders Neil Murton and Andy Fletcher and their vision for creating the fastest, simplest page builder, designed to outpace the competition with lightning-fast page speeds.
And since being acquired by Thrive, the platform has only continued to improve and evolve.
Main Features
From a ginormous load of visual customization options to sub-pages, e-com integration, MX record access, and pretty much everything else, Convertri covers a lot of ground with its features.
Here are some of its main features:
Feature | Description |
Free-Form Editing | Offers full design control with drag-and-drop placement of elements anywhere on the page. |
Advanced Video Integration | Fully integrated ultra-fast video player, with virtually zero impact on load time and tons of customization options. |
Mobile-Specific Pages | Automatically generates mobile-optimized pages, with full customization options for mobile elements. |
Dynamic Text Replacement | Updates landing pages based on keywords to boost conversions by personalizing user experience. |
A/B Split Testing | Built-in split testing to compare page variations and optimize conversions. |
One-Click Upsells | Allows users to add upsells to their funnels with a single click to boost average order values. |
Page Importer | Enables users to clone existing pages from other builders for quick migration into Convertri. |
Integrated Shopping Cart | Built-in shopping cart to handle sales, fulfillment, and refunds within the platform. |
Pop-ups and Conversion Bars | Create timed pop-ups, conversion bars, and exit-intent messages to engage visitors. |
Custom Scripts and HTML | Provides flexibility to add custom HTML, CSS, and scripts for more customization, plus MX record access, custom 404 pages, and many other advanced features. |
SSL and Custom Domains | Includes free SSL for secure pages and supports unlimited custom domains for sub-accounts. |
Fast Page Load Speed | Pages built using Convertri load in under 3 seconds, which is great for user experience and SEO. |
What Makes Convertri Stand Out?
There’s one single thing that puts Convertri on a whole other level in comparison to other funnel builders, and that’s its white-hot speed.
The platform is engineered to deliver ultra-fast page load times, which is super important considering that even short delays can lead to a significant drop in conversions.
According to the company, their accelerated page technology is the fastest out there – and this means that landing pages load almost instantly, website visitors are super happy, and conversion rates for your business keep skyrocketing!
The Pros
Beyond speed, Convertri offers other features aimed at giving you full creative control over your funnels – without sacrificing ease of use:
1. Free-Form Editing for Complete Design Freedom
Unlike many funnel builders that restrict you to pre-designed templates, Convertri offers what it calls “Photoshop-for-your-browser” editing.
This means you can drag, drop, resize, and move elements anywhere on your page, giving you total freedom to create a design that reflects your brand identity.
Let’s say you host an event or open house at your brick-and-mortar business, or a launch for your new website. You can use photos from the event, highlights from the website, business logos, or different color schemes to showcase whatever you want your target audience to notice. Today’s consumers are super smart – they can easily tell the difference between stock templates and custom designs, so with Convertri’s free-form editing feature, you can build attractive, brand-appropriate funnels.
This level of flexibility and creativity is exactly what you need if you want your funnels to stand out from the competition – and you should!
2. Advanced Features for Savvy Marketers
Convertri includes a range of advanced features such as dynamic text replacement, which allows you to personalize your landing pages based on the keywords that brought visitors to your site.
Other powerful tools include one-click upsells, interactive video options, and a built-in shopping cart. These features add some extra bang for your buck – for instance, you have total control over auto-play settings, muting versus audio, and toggle stickies – allowing you to decide if and when a video “sticks” as a user scrolls down the page.
3. Ease of Integration
For small businesses, integrating various tools can be a challenge, especially if you’re not technically minded. Convertri makes this easier by offering seamless integration with popular email marketing platforms, CRMs, and payment gateways. It doesn’t matter if you use MailChimp, ActiveCampaign, or Stripe – all your tools will work together.
4. Mobile Responsiveness
Since a significant portion of your web traffic comes from mobile devices, having a mobile-responsive funnel is crucial. Convertri automatically creates mobile-optimized versions of your pages, ensuring that your site looks great and functions well on any device. This feature can save you time and effort, allowing you to focus on other aspects of your business – and hey, extra energy and resources are always a good thing!
The Cons
1. (Moderate) Learning Curve
Convertri offers great flexibility and customization options, but certain features come with a learning curve. As already mentioned, small business owners who are not tech-savvy might find it challenging to master the platform, particularly the free-form editor. Unlike more template-driven platforms, Convertri requires a bit more time and effort to get the most out of its more advanced features.
2. Limited Template Options
Although Convertri offers great flexibility with its design tools, the platform’s library of pre-designed templates is not as extensive as some competitors. This can be a drawback for users who prefer to start with a template and make minimal customizations rather than building a design from scratch.
3. Price Point
With basic packages starting at $99 per month, Convertri is priced competitively for the features it offers, but it may still be a bit steep for very small businesses or startups with limited budgets. Businesses that don’t need all the advanced features might find more cost-effective options elsewhere.
4. Customization Can Be Overwhelming
The same flexibility that makes Convertri powerful can also be overwhelming for users who prefer a more straightforward, guided design process. The free-form editing feature can lead to decision fatigue, as users must make many design choices without the guardrails provided by more rigid templates.
If you’re a fan of tables (I know I am!), here’s the gist of it laid out neatly:
Pros | Cons |
Free-Form Editing for Complete Design Freedom: Allows you to move, resize, and customize elements anywhere on the page for full creative control. | Moderate Learning Curve: The flexibility comes with a slight learning curve, especially for non-tech-savvy users. |
Advanced Features: Offers dynamic text replacement, one-click upsells, interactive videos, and a built-in shopping cart for personalized marketing. | Limited Template Options: Fewer pre-designed templates compared to competitors. |
Ease of Integration: Smooth integration with email marketing, CRM, and payment tools like MailChimp, ActiveCampaign, and Stripe. | Price Point: At $99/month, it may be too expensive for small businesses or startups with limited budgets. |
Mobile Responsiveness: Automatically creates mobile-optimized versions of your pages for a seamless experience across devices. | Customization Can Be Overwhelming: The flexibility can lead to decision fatigue for users who prefer guided design. |
How Does Convertri Stack Up To Competitors?
I’m going to take a look at how Convertri compares with other popular options on the market, such as ClickFunnels and Leadpages.
1. ClickFunnels vs. Convertri
With many users loving it for its user-friendly interface and extensive library of pre-built funnels, ClickFunnels is a strong competitor. An excellent choice for business owners who want to get up and running quickly without worrying about complex designs, ClickFunnels doesn’t offer the same level of design freedom as Convertri, nor does it match Convertri’s speed, which can be a critical factor – especially if your business has a global audience.
2. Leadpages vs. Convertri
Leadpages’s strongest point is high-converting landing pages, particularly with its robust A/B testing features. It’s a great choice for those big on lead generation, but less flexible in terms of design compared to Convertri – and its page load times are not as fast, which could impact conversion rates.
3. Unbounce vs. Convertri
Another competitor, Unbounce, provides a powerful landing page builder with a focus on A/B testing and optimization. While I appreciate its extensive range of templates and testing tools, it doesn’t quite match Convertri in terms of speed or the level of design control available to users.
User Reviews For Convertri
Overall, Convertri is appreciated for its ease of use, speed, and value. However, some users report challenges with certain advanced features. In the table below, I have summarized the key points from the positive and negative user reviews for Convertri.
Review Focus | Count | Percentage |
Total Reviews | 80 | 100% |
Positive Reviews | 60 | 75% |
– Ease of Use | 30 | 50% |
– Fast Page Load Speed | 15 | 25% |
– Responsive Customer Support | 10 | 16.67% |
– Continuous Improvement | 5 | 8.33% |
Negative Reviews | 20 | 25% |
– Customer Service Issues | 10 | 50% |
– Learning Curve for Advanced Features | 7 | 35% |
– Limited Features for Advanced Marketers | 3 | 15% |
With an average score of 4.6 on Capterra, Convertri is widely appreciated by users across sectors.
Is Convertri the Right Choice for Your Business?
I found Convertri to be a robust and flexible funnel builder that gives small business owners a powerful tool to create high-converting sales funnels.
Its most notable perks are superb loading speed, design freedom, and advanced features. While there definitely is a learning curve (as well as a price point that might be a consideration for some), the benefits Convertri offers—especially in terms of page load speed and customization—make it a strong contender in the funnel-building space.
Although building high-converting sales funnels is a great start, to truly maximize results, you’ll need a targeted marketing strategy that drives organic traffic and engagement. Want to see how we can help amplify your sales funnel with multimedia content?
Book a call with us at AmpiFire today!
Author
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CEO and Co-Founder at AmpiFire. Book a call with the team by clicking the link below.