As someone who has worked with thousands of clients and driven tens of millions of visitors online, I know how powerful AI-powered tools can be for content creation, repurposing, and distribution.
You can use them to automatically create multichannel organic traffic from a single piece of content, and then repurpose that into various formats—videos, blog posts, infographics, and more, which will help you connect with more people online, drive leads, and increase your revenue.
This can produce literally millions of visitors and reach.
But how do you do that, exactly?
How You Can Use AI Tools for Content Creation and Distribution
In my experience, the process starts with choosing the right topic to attract your audience, followed by creating one core content piece.
From there, AI tools will help you repurpose and distribute that content across multiple platforms – which essentially maximizes your return on investment for that single effort.
Below, I’ll walk you through how you can apply these steps to your own content strategy:
Step-by-Step Breakdown
1. Keyword Research & Content Ideas
- I recommend using tools like Niche Pig and Headline Pig from Wordform.ai to identify relevant keywords and topics, and generate content ideas (without just relying on keyword research). These tools are specifically designed for blog content and help you find topics that will get attention.
2. Creating Your Core Content Piece
- Video Scripts: If you’re working on a video, you can use ChatGPT or Claude to adapt the ideas from Wordform into a well-structured script. These tools help ensure your video is polished and on point.
- Recording Long-Form Videos: I use Descript to record long-form videos, usually around 10-15 minutes. This becomes your core content piece, which you’ll then repurpose across different channels.
- Transcribing for Repurposing: Once the video is recorded, Descript transcribes it for you. This is a great starting point for blog posts, social media snippets, or even longer articles.
3. Repurposing the Core Content into Multiple Formats
- Short Video Clips for Social Media: You can take the long-form video and break it into shorter clips using Vizard AI. Shorts are perfect for YouTube Shorts, TikTok, and Instagram Reels—all great platforms for engaging with an audience that prefers this type of content.
- Blog Posts: Here’s where Wordform.ai works best. You can quickly adapt your video transcript into blog posts using the platform, which is designed to help you create high-quality, optimized informational blogs. You can then publish them on Medium, LinkedIn, and others – plus on your website, obviously.
- Infographics: Canva and other similar tools make it easy to create infographics that summarize key points from your video or blog. Infographics tend to be overlooked, but in my experience are a great way to visually engage your audience on social media, or as focal points within blog posts.
- Social Media posts like X/Twitter threads and Facebook posts can be created to summarize and advertise the key information and insights in your content.
4. Content Syndication Across Platforms
I always recommend distributing your repurposed content across multiple platforms to generate multichannel organic traffic. Here are some of them:
- YouTube: Upload your long-form video and YouTube Shorts, and use community posts and live streams to increase engagement.
- Instagram Reels & Tiktok: Upload your Shorts as reels on these platforms to engage your audience, and direct them to the longer form content on YouTube.
- X/Twitter: Schedule posts using tools like Buffer or Hootsuite. Share short video clips, threads, and calls-to-action (CTAs) that link to your full content or offers.
- LinkedIn: Publish your blog posts and articles here. I also suggest using two-step posts (e.g., offering free content or asking engaging questions) to boost interaction with your professional network.
- Facebook & Facebook Groups: Sharing your videos, blog posts, or infographics in relevant groups is a powerful way to create community discussions around your content.
- Email Marketing: With tools like Mailchimp or ConvertKit, you can send emails featuring your repurposed content. This helps drive traffic back to your core content while staying connected with your audience.
5. Automating with Make.com
- Make.com can be a valuable tool for automating content distribution across multiple platforms like Twitter, LinkedIn, and Reddit. However, in my experience, setting up workflows can be time-consuming, and debugging is often necessary to avoid weird results.
- Template Automation: You can use Make.com to automate blog outlines, social media posts, and email templates based on your core content. Still, I recommend checking the output manually to make sure everything is working as expected.
- Human Oversight: Despite automation, having someone review the content is super important. It’s what gives your content that personal touch needed to truly engage your audience.
The Need for Human Involvement
That’s one of those things I feel are overlooked nowadays, with everyone focusing on what AI can do great on its own. Even though AI and automation tools have been making content creation much easier, I’ve seen that human oversight is still crucial for:
- Quality Control: You want to make sure the content is not just free of language errors (that’s easy to catch with AI), but also valuable to your audience (and that covers everything from data accuracy to overall content relevance).
- Maintaining Authenticity: Automated content can feel robotic, and while the “human touch” is quickly becoming a cliche it’s nonetheless essential.
- Strategic Adjustments: Human involvement is necessary to tweak content strategies based on real-time analytics. Without that, you’re not going to get the most out of your distribution efforts.
Julian Goldie’s Success Using This Process
One example that stands out is Julian Goldie’s agency, which uses a process similar to what I’ve described.
His team repurposes content across multiple platforms, generating millions of views and a significant amount of organic traffic. His agency earns between $1 million and $5 million annually.
Some of Julian’s notable results include:
- $45,000 per month from YouTube ad revenue.
- 19.1 million impressions annually on Twitter.
- 1 million impressions on LinkedIn through repurposed content.
- 3.5 million organic visitors from SEO, powered by optimized content.
Like me, Julian relies on a mix of AI tools and human oversight.
Although the process is streamlined through automation, managing all of the tools—such as Descript, Vizard AI, and Make.com—requires significant human involvement and a large team to execute efficiently.
And that’s a problem.
Why AmpiFire is a Superior Alternative for Most Brands
While Julian’s approach works for him, I’ve found it resource-intensive and not suitable for businesses who can’t afford – or don’t want to invest in – a large team.
Using multiple tools like Descript, Vizard AI, and Make.com takes time and costs money – a lot of money – and overall is simply inefficient.
Unlike AmpiFire.
Why AmpiFire is the Ideal Solution for You:
- All-in-One Automation for Multichannel Organic Traffic: AmpiFire does it all, from content creation to distribution, without requiring any other tools. From one piece of content, AmpiFire generates blog posts, infographics, videos, and podcast interviews (coming in late 2024).
- Streamlined Process: Unlike juggling several platforms and tools, AmpiFire provides an easy and intuitive workflow, reducing the time and effort you need to put in.
- Human Oversight Built-In: AmpiFire ensures that your content is edited by real people, so you don’t need to hire and manage your own content team.
- Efficiency Without a Large Team: With AmpiFire, you can achieve the same level of multichannel traffic and engagement that Julian’s agency does, but without needing a team of 30+ people.
With AmpiFire, you can scale your content marketing efficiently and generate multichannel organic traffic without the resource-heavy process that larger agencies require.
From solo entrepreneurs to growing businesses, AmpiFire offers the tools and human touch needed to achieve your goals.
Schedule an appointment now with our team to see how AmpiFire can help you create and repurpose content at scale, quickly and efficiently.
