Retail Holiday Calendar November
April 9, 2023 Last Updated

November 2024 Retail Calendar: Ecommerce Holiday Marketing & Content Opportunities

The month of November is filled with opportunities for ecommerce businesses to reach out to customers and drive sales. From Black Friday to Cyber Monday, Singles’ Day, Veterans Day, and Thanksgiving, there are plenty of retail holidays and events to take advantage of.

In this article, we’ll highlight the key dates and strategies you can use to promote your store and boost your revenue during this important month.

With a well-planned marketing campaign that targets the right audience, you can stand out from the competition and turn November into a highly profitable month for your business.

Maximize your retail sales throughout the year with our retail calendar guide, featuring 12 articles with tips for each month. Click on each month to learn more!


November marks the start of the holiday shopping season, with many consumers beginning their gift shopping for Thanksgiving, Christmas, and other winter holidays.

Key Holidays and Observances in November

  • November 1: All Saints’ Day


    This holiday, which honors saints and deceased loved ones, could be an opportunity for promoting products or services related to remembrance, memorial gifts, or religious items.

    Consider offering special discounts or promotions on these items.

    Keywords: All Saints’ Day, remembrance, memorial gifts, religious items, discounts

  • November 1: World Vegan Day (US, UK, Australia)

    This holiday presents an opportunity for ecommerce brands that offer vegan or plant-based products to promote their offerings.

    Consider running promotions on vegan foods, cruelty-free beauty products, or sustainable fashion items.

    Keywords: vegan, plant-based, cruelty-free, sustainable, promotions.

  • November 2: All Souls’ Day

    As a significant holiday in Mexican and Latin American cultures, the Day of the Dead could be an opportunity to promote products or services related to this tradition, such as sugar skull-themed merchandise, decorations, or food items.

    Consider creating themed marketing campaigns or offering special deals.

    Keywords: Day of the Dead, Dia de los Muertos, sugar skulls, Mexican culture, decorations, food items

  • November 4: National Candy Day (US)

    This sweet holiday could be a perfect opportunity for promoting candy or confectionery products.

    Consider offering special deals, discounts, or bundles on candies or hosting candy-themed contests or giveaways.

    Keywords: National Candy Day, confectionery, sweets, deals, discounts

Online stores can tap into the nostalgia and joy associated with candies on National Candy Day to create engaging and interactive marketing campaigns.

  • November 5: Melbourne Cup Day (Australia)

    As one of Australia’s most famous horse races, the Melbourne Cup Day presents an opportunity for promoting products or services related to horse racing, fashion, and entertainment.

    E-commerce brands could offer special promotions, contests, or collaborations with fashion or horse racing influencers.

    Keywords: Melbourne Cup Day, horse racing, fashion, entertainment, promotions

  • November 5: Guy Fawkes Night (UK)

    Also known as Bonfire Night, this holiday commemorates the failed Gunpowder Plot in the UK and is often celebrated with fireworks, bonfires, and festivities.

    E-commerce brands can promote products or services related to fireworks, bonfire essentials, warm clothing, or party supplies.

    You can run themed promotions or offer collaborations with local firework or event organizers.

    Keywords: Guy Fawkes Night, Bonfire Night, fireworks, bonfire essentials, party supplies, promotions

  • November 6: National Nachos Day (US)

    Promote your brand’s snacks, party supplies, or Mexican cuisine-related products with a fun celebration of National Nachos Day.

    Consider offering nacho-themed promotions or giveaways, and encourage customers to enjoy delicious nachos while watching their favorite sports or movies.

    Keywords: nachos, Mexican cuisine, party snacks, promotions, giveaways


  • November 8: National Cappuccino Day (US, Australia)

    Coffee lovers rejoice on National Cappuccino Day! Use this opportunity to promote your coffee-related products, offer limited-time discounts, or showcase creative cappuccino recipes.

    Consider partnering with local coffee shops or influencers to amplify your brand’s message and engage with coffee enthusiasts.

    Keywords: cappuccino, coffee, National Cappuccino Day, promotions, recipes


  • November 9: World Freedom Day (US)

    World Freedom Day commemorates the fall of the Berlin Wall, symbolizing the victory of freedom over oppression. Use this day to promote products or initiatives that support freedom, equality, and human rights.

    Consider partnering with relevant non-profit organizations or running campaigns to raise awareness about social justice issues.

    Keywords: World Freedom Day, equality, human rights, social justice, promotions

  • November 10: Singles’ Day (US)

    Singles’ Day is a popular shopping holiday, originally from China but now gaining traction in other countries, that celebrates singlehood and encourages self-gifting.

    Create special promotions, discounts, or exclusive offers for this day, and target singles or individuals who may want to treat themselves.

    Consider leveraging social media and influencer partnerships to amplify your brand’s presence on this day.

    Keywords: Singles’ Day, self-gifting, promotions, discounts, exclusives

While marketing during Remembrance Day may seem challenging for online stores, some creative approaches can be effective.

  • November 11: Remembrance Day (UK, Australia), Veterans Day (US)


    Remembrance Day (also known as Armistice Day) and Veterans Day honor those who have served in the military and commemorate the end of World War I.

    Show your support by promoting patriotic-themed products, offering discounts or donations to veterans or military families, or participating in local Remembrance Day or Veterans Day events.

    Consider incorporating poppy flowers, flags, or other symbols of remembrance in your marketing materials.

    Keywords: Remembrance Day, Veterans Day, military, patriotism, discounts, donations

  • November 13: World Kindness Day


    Promote goodwill and positivity by offering special deals or promotions that encourage acts of kindness.

    Consider donating a portion of sales to a charitable organization focused on kindness or promoting random acts of kindness on social media.

    Keywords: World Kindness Day, kindness, generosity, positivity, charitable giving, random acts of kindness

  • November 15: America Recycles Day (US) / National Recycling Week (Australia)

    Promote environmental awareness by offering discounts or incentives for eco-friendly products, organizing recycling-themed contests or challenges, or partnering with local recycling initiatives.

    Encourage your customers to reduce, reuse, and recycle.

    Keywords: America Recycles Day, National Recycling Week, eco-friendly, sustainability, environmental awareness, recycling

  • November 16: International Day for Tolerance

    Promote inclusivity, diversity, and tolerance by offering promotions that celebrate different cultures, religions, or beliefs.

    Share messages of acceptance and respect on social media, and consider donating a portion of sales to organizations promoting tolerance.

    Keywords: International Day for Tolerance, inclusivity, diversity, acceptance, respect, cultural appreciation, tolerance

  • November 17: National Entrepreneur’s Day (US)

    Support and empower entrepreneurs by offering special deals or promotions on products or services that cater to small business owners.

    Share success stories of entrepreneurs on social media, and encourage your audience to support local businesses.

    Keywords: National Entrepreneur’s Day, small business, entrepreneurship, support local, business owners, success stories

  • November 18: Mickey Mouse Birthday

    Celebrate the beloved Disney character’s birthday with Mickey Mouse-themed promotions, such as offering discounts on Disney merchandise, hosting a Mickey Mouse-themed giveaway, or creating Mickey Mouse-inspired social media posts.

    Engage with Disney fans and spread the joy of Mickey Mouse’s birthday.

    Keywords: Mickey Mouse, Disney, character, birthday, promotions, giveaways

  • November 19: International Men’s Day (UK, US, Australia)

    Celebrate men’s health and well-being with special promotions on men’s grooming products, fashion, and accessories.

    Consider running campaigns that highlight the importance of self-care for men and offer exclusive discounts on products targeted towards men.

    Keywords: men’s health, men’s grooming, fashion for men, men’s accessories, self-care for men

  • November 20: Universal Children’s Day (UK, US, Australia)

    This day presents an opportunity for ecommerce brands that cater to children or families.

    Consider running promotions on toys, games, and children’s clothing.

    You can also create awareness about children’s rights and welfare through your marketing campaigns and encourage support for relevant charitable causes.

    Keywords: children’s day, kids’ toys, games for kids, children’s clothing, children’s rights, charitable causes for kids


In recent years, digital marketing strategies have been integrated into World Television Day campaigns for online stores. This includes incorporating hashtags, social media promotions, and interactive features such as QR codes or call-to-action overlays on TV commercials.

  • November 21: World Television Day (UK, US, Australia)

    For brands that offer electronic products or services related to television, this day can be leveraged for promotions.

    Consider offering special discounts on televisions, streaming services, or home entertainment systems. You can also create engaging content related to television shows or broadcast memorable TV moments to boost engagement.

    Keywords: television, TV, streaming services, home entertainment, TV shows, TV moments

  • November 22: Go For a Ride Day (US)

    This day can be used as an opportunity for outdoor and travel-related brands.

    Promote road trips, cycling, or other outdoor activities with special offers on travel gear, bikes, or camping equipment.

    Encourage your customers to go for a ride and explore the great outdoors.

    Keywords: outdoor activities, road trips, cycling, travel gear, camping equipment

  • November 25: International Day for the Elimination of Violence against Women (UK, US, Australia)

    Raise awareness about the importance of ending violence against women through your marketing campaigns.

    Partner with relevant organizations or donate a portion of your sales to support women’s shelters or other related causes.

    Use your platform to spread awareness, educate, and empower women.

    Keywords: violence against women, women’s rights, awareness, support, empowerment, charitable causes for women 

  • November 28: Thanksgiving 
    Thanksgiving is a key holiday for connecting with customers, setting the stage for the upcoming festive shopping season. 

    Offer special Thanksgiving deals, early bird discounts, and bundle promotions across various products or services. Emphasize the holiday spirit in your marketing campaigns by incorporating themes of gratitude and togetherness.

    Keywords: Thanksgiving, deals, discounts, early bird, promotions, gratitude


  • November 29: Black Friday (UK, US, Australia)

    Black Friday is one of the biggest shopping events of the year, presenting a significant opportunity for ecommerce brands.

    Offer exclusive discounts, promotions, and flash sales on a wide range of products or services.

    Create a sense of urgency with limited-time offers and leverage social media, email marketing, and other advertising channels to maximize sales.

    Keywords: Black Friday, sales, discounts, promotions, flash sales, limited-time offers

  • November 30: Small Business Saturday (US, UK)

    Support small businesses by promoting them on Small Business Saturday.

    Collaborate with local businesses or offer special deals on products or services from small business owners.

    Use your marketing campaigns to highlight the importance of supporting local businesses and building a sense of community.

    Keywords: small business, local business, support local, community, small business ownersThan

Black Friday, the popular shopping holiday that falls on the day after Thanksgiving in the United States, has become a global phenomenon for online stores.

  • November 30: St. Andrew’s Day (UK)

    St. Andrew’s Day is the national day of Scotland, celebrating Scottish culture and heritage.

    Ecommerce brands can create marketing campaigns centered around Scottish-themed products, discounts on Scottish merchandise, or promotions highlighting Scottish traditions.

    Keywords: St. Andrew’s Day, Scotland, Scottish heritage, tartan, kilts, Scottish-themed promotions.

Giving Tuesday has gained so much traction that it's now considered one of the biggest days of the year for online charitable giving.

Cracking the Code of Black Friday: How Businesses Can Cash In on the Shopping Frenzy

It’s that time of the year again – the holiday season is upon us, and with it comes the much-awaited and sometimes dreaded event: Black Friday.

It’s the day when shoppers eagerly flock to stores or scour the internet for the best deals, while businesses gear up to unleash their marketing prowess and win over customers.

But how can businesses truly leverage the frenzy of Black Friday in their marketing campaigns? Well, let’s dig in and uncover the secrets to cracking the code of this shopping extravaganza.

Imagine this – it’s the crack of dawn on Black Friday, and you’re sipping your coffee, ready to hit the ground running with your marketing campaigns.

You’ve meticulously planned your promotions, crafted catchy slogans, and lined up enticing discounts. You’re all set to make a splash and drive sales like never before.

But wait, there’s more to it than just slashing prices and bombarding customers with emails and ads. To truly stand out in the clutter, you need to tap into the emotions and excitement of the moment.

It’s not just about the discounts; it’s about creating an experience that your customers won’t want to miss out on.

So, how do you do that? Well, here’s a little secret sauce – make it relatable and engaging.

Tap into popular culture, use humor, and tell a story that resonates with your audience. Ask rhetorical questions like, “Are you ready to rock this Black Friday?”, or tease with short sentences like, “Ready, set, shop!” This not only draws the reader in but also builds suspense and anticipation. It’s like a thrilling movie that keeps you hooked till the end, eager to see how it all unfolds.

But it’s not just about being flashy and loud. It’s also about being wise and strategic.

Don’t just follow the herd, be the shepherd. Stand out by offering something unique, whether it’s exclusive limited-time deals, personalized offers, or value-added services.

Show your customers that you understand their needs and are willing to go the extra mile to make their shopping experience memorable.

And here’s the icing on the cake – embrace the unproductivity.

Yes, you heard it right. In the midst of the hectic Black Friday preparations, take a moment to pause, reflect, and let your creative juices flow.

Sometimes, the best ideas come when you least expect them. So, take a breather, let your mind wander, and let those sparks of inspiration fly.

Online retailers often use creative marketing strategies to stand out during the Black Friday frenzy.

How Brands Can Rock Cyber Monday with Winning Marketing Strategies

As the dust settles from the Black Friday frenzy, it’s time for the next big event – Cyber Monday! This digital shopping extravaganza has become a global phenomenon, with shoppers eagerly scouring the internet for the best online deals.

But how can brands truly leverage the power of Cyber Monday in their marketing campaigns? Let’s dive in and uncover the secrets to rocking this digital delight.

One of the key strategies to make the most of Cyber Monday is to create a seamless online shopping experience for your customers.

Make sure your website is mobile-friendly, load times are optimized, and the checkout process is smooth and hassle-free. Invest in eye-catching graphics and visuals that capture the attention of your online audience, and use compelling calls-to-action to entice them to make a purchase.

Leverage social media platforms to spread the word about your Cyber Monday deals, and engage with your audience through interactive posts, polls, and contests.

Use personalized email marketing campaigns to target your loyal customers and entice them with exclusive deals and discounts.

Another winning strategy for Cyber Monday is to create a sense of urgency and scarcity. Offer limited-time deals or flash sales to create a sense of FOMO (Fear of Missing Out) among your audience.

Use countdown timers, limited stock notifications, or time-limited coupons to urge customers to make a purchase right away. Highlight the value and savings they can get from your Cyber Monday deals, and emphasize that they won’t last long.

In addition, consider partnering with influencers or bloggers who have a strong online presence in your target market.

Collaborate with them to create engaging content, such as reviews, tutorials, or unboxings, that showcase your Cyber Monday offers.

Use hashtags and keywords that are popular among your target audience to increase visibility and reach.

Encourage user-generated content by running contests or giveaways, and offer incentives for customers to share their Cyber Monday shopping experiences on social media.

And finally, don’t forget to analyze and optimize your marketing efforts during and after Cyber Monday.

Keep track of your website traffic, conversion rates, and sales data to identify what worked and what didn’t. Use this data to refine your marketing strategies for future events and to continuously improve the online shopping experience for your customers.

In conclusion, Cyber Monday presents a tremendous opportunity for brands to capitalize on the digital shopping frenzy.

The impact of Cyber Monday goes beyond just a single day of sales. Online retailers often extend their Cyber Monday deals throughout the entire week or even the entire month of November, turning it into a Cyber Week or Cyber Month event.

Drive Sales, Engage Customers, and Supercharge Your Ecommerce Brand

By creating a seamless online shopping experience, leveraging urgency and scarcity, partnering with influencers, and analyzing performance data, brands can rock Cyber Monday with winning marketing strategies that drive sales and engage customers in the digital realm.

So, there you have it – the insider scoop on how your ecommerce brand can make the most of the retail calendar in November. From Diwali to Black Friday to Cyber Monday, these events offer unparalleled opportunities to boost your sales and engage with your customers online.

But why stop there? If you’re looking for a game-changing marketing solution to supercharge your ecommerce business, look no further than ampiFire.

Our expert team can help you amplify your brand’s visibility, reach, and sales with our cutting-edge content distribution platform.

With ampiFire, you can skyrocket your online presence, drive targeted traffic to your website, and generate more sales during the busiest shopping season of the year.

Don’t miss out on the chance to level up your ecommerce game this November – book a free consultation with AmpiFire today and see the magic unfold!



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