Digistore24 Features & Pricing: Is This a Legit Online Sales Platform?

Article at-a-glance

– Digistore24 is a comprehensive online marketplace and affiliate network for selling digital and some physical products online.

– It’s free to sign up, but there are commission fees starting at 7.9% + $1 per sale.

– Has a global reach with automated affiliate payments in local currencies, simplifying international sales.

– Ideal for digital product creators, online course providers, and affiliate marketers.

– Potential drawbacks include limited support for physical products.

What is Digistore24?

Digistore24 is an online sales platform for buying and selling digital products such as software, online courses, and e-books. 

For vendors, it provides tools for creating sales funnels, managing transactions, and handling customer relationships. Affiliates, on the other hand, benefit from an extensive international marketplace where they can find products to promote and earn commissions on sales.

The platform is easy to use which made it a popular choice among entrepreneurs and digital marketers. Founded in Germany, Digistore24 now has one of the largest affiliate networks in Europe, and is rapidly growing worldwide.  

Core Features of Digistore24

• Full Automation of Sales: Digistore24 automates essential sales functions, including commission distribution, invoicing, tax management, and refunds.
• Customizable Sales Funnel: The platform includes a user-friendly landing page and funnel builder so users can easily create high-converting sales pages and upsell flows.
• Advanced Analytics and Split Testing: Users can track key performance indicators (KPIs) through a comprehensive analytics dashboard for data-driven decisions. Built-in split testing features also allow users to optimize their sales pages and funnels based on performance metrics.
• Localized payment processing for end customers: This leads to higher acceptance rates and lower declines in different international markets as a result of transactions being processed through local banks using local currencies.

• Secure & Multiple Payment Options: End customers can choose from various secure payment methods, including credit cards, PayPal, Venmo, and Klarna.
• E-Ticketing and License Management: Users can create and sell e-tickets for seminars or events. For software vendors, Digistore24 securely delivers license keys to customers for controlled access to products.
• Mobile App Access: The Digistore24 mobile app allows users to monitor sales and KPIs from anywhere.

Target Audience

Digistore24 is ideal for a wide variety of individuals and businesses who want to sell digital products and use affiliate marketing. The main types of users are:

Entrepreneurs and Small Business Owners

• Digital Product Creators: Individuals or companies that create e-books, online courses, software, or other digital goods can utilize Digistore24 to manage sales, payments, and customer interactions efficiently.
• Affiliate Marketers: Those interested in promoting products from various niches can benefit from the extensive affiliate marketplace, which offers over 8,500 high-converting offers.

Online Course Instructors and Coaches

• Educators: Professionals offering online courses or coaching services can use Digistore24’s tools to automate sales processes, manage memberships, and create high-converting landing pages.
• Fitness Coaches: Those in the health and fitness industry can take advantage of the platform’s features to market their programs effectively and engage with clients through automated systems.

E-commerce Businesses

• Niche Product Sellers: Businesses that sell specific digital products in niches like personal development, fitness, or education can find a supportive environment on Digistore24 to reach a global audience.
• Service Providers: Freelancers or agencies offering digital services (like web design or consulting) can use the platform to streamline their sales process and manage client transactions seamlessly.

Startups and Established Companies

• New Ventures: Startups looking for a cost-effective way to enter the digital marketplace without heavy upfront investment in infrastructure can use Digistore24’s ready-to-go solutions.
• Established Brands: Companies wanting to expand their product offerings into the digital world can utilize the platform’s features for efficient management and promotion of their new products.

Affiliate Marketing using Digistore24

Digistore24 has over 8,500 offers across 44 niches so it’s easy for affiliates to find high-converting products to promote. 

Affiliates can select between fixed Cost Per Action (CPA) payouts or revenue share (RevShare) options, with commissions reaching as high as 90%. Commissions are paid out up to three times a week. 

Digistore24 retains 10% of the sales value for 60 days as a security measure against refunds and chargebacks before releasing the funds to the vendor.

Each affiliate is assigned a dedicated Account Manager who assists in:

• Connecting with top offer owners.
• Recommending winning offers based on performance data.
• Arranging customized marketing materials.
• Negotiating larger commission payouts.

Affiliate Links on Digistore24

Digistore24 offers several types of affiliate links that affiliates can use to promote products and earn commissions. They are:

1. Promolink: This is the most common type of affiliate link, directing buyers to the primary sales page of a product.

Here’s an example of how a Digistore24 promolink looks: https://www.digistore24.com/redir/123456/AFFILIATE 

2. Contentlink: This link can lead to an alternative page, such as a detailed information page or a different part of the sales funnel. It’s great if you want to introduce buyers to a product with more context before they see the sales page.

Here’s an example of how a Digistore24 contentlink looks: https://www.digistore24.com/content/PRODUKT-ID/CONTENTLINK-ID/AFFILIATE/CAMPAIGNKEY 

3. Promocode link: Affiliates can create their own affiliate links using a promocode for additional flexibility and tracking options. This works with JavaScript.

Here’s how the Digistore24 promocode link looks. The first line calls the JavaScript from Digistore24 while the second line identifies the advertised product via the placeholder PRODUCT_ID.

• <script src=”https://www.digistore24.com/service/digistore.js”></script>
• <script type=’text/javascript’> digistorePromocode( “PRODUCT_ID” ); </script>

The affiliate’s ID is included in the link so Digistore24 can track referrals and ensure the affiliate is credited for the sale.

Tips for Successful Affiliate Marketing

• Choose products that align with your audience’s interests and needs.
• Use multiple channels to promote your affiliate links, such as blogs, social media, and email newsletters.
• Track your performance using Digistore24’s analytics tools to optimize your strategies.
• Stay updated on the latest marketing trends and techniques to enhance your promotional efforts.

Pros/Advantages of Digistore24

Automation Capabilities

With Digistore24, you can automate various processes, such as payment processing, affiliate payouts, and customer relationship management.

Once you set up your products and affiliate programs, the platform tracks sales, manages commissions, and even handles tax calculations—while you focus on growing your business. Plus, automation also reduces the chances of human error.

Digistore24’s automation tools integrate seamlessly with other software and platforms such as WebinarJam, GetResponse, and iContact. 

Global Reach

The platform facilitates international sales without complex setups or compliance issues, allowing businesses to expand their market presence easily. 

Digistore24 also supports multiple languages and currencies so you can cater to customers pretty much anywhere in the world.

User-Friendly Interface

Regardless if you’re a seasoned marketer or a complete beginner, you’ll find Digistore24’s dashboard intuitive. In just a few clicks you can manage your products and track your performance.

Cons/Drawbacks of Digistore24

Fees and Charges

One of the primary concerns for users is the fees and charges associated with using Digistore24. While the platform is free to sign up, it charges a commission on each sale. The standard commission rate is 7.9% plus $1 per transaction. For high-volume sellers, these fees can add up quickly and impact profit margins.

Customer Support Limitations

Some users have reported delays in response times and difficulties in resolving issues. While Digistore24 offers support through email and an online help center, the lack of immediate assistance can be frustrating—especially when facing urgent problems. Digistore24 usually processes a request within 24 to 48 hours on both weekdays and weekends.

Restricted Physical Product Sales

Digistore24 is primarily designed for digital products. While the platform does support some physical product sales, the options are limited compared to other e-commerce platforms like Shopify or Amazon.

If your business model includes a substantial portion of physical goods, you may need to find alternative platforms.

Digistore24 Pricing

Digistore24 does not charge a monthly subscription fee. Instead, it operates on a commission-based model. 

Commission Rates

Vendors pay a commission that typically ranges from 15% to 90% of the sale price, depending on the product and vendor settings. This is higher than many other platforms, but Digistore24 has an extensive affiliate network to justify the price tag. 

Transaction Fees

For each sale made, Digistore24 charges a standard fee of 7.9% plus $1 per transaction. If chargebacks exceed 1%, this fee increases to 9.9% plus $1.

Refund Fees

The platform charges a fee for processing refunds: it’s usually $0.75 for refunds up to $10 and $1 for refunds over $10.

Chargeback Fees

If a chargeback occurs, there is a fee of $50 for each chargeback processed, along with an optional chargeback prevention fee of $40.

Download Vault Fee (Optional)

If you use the download vault feature, there is an additional charge of $0.25 per gigabyte per sale.

Digistore24 Alternatives

If you’re considering Digistore24 but want to check other options, there are some alternatives available. Let’s check them out below:

• Digistore24: Offers higher commission rates and a longer cookie duration—great for affiliates. It also has a user-friendly experience with a wide range of payment options.
• ClickBank: Has a large product catalog and is more established in the affiliate marketing space but has lower cookie duration and potentially more competition.
• Teachable: Focuses on course creation with a simple interface but lacks extensive affiliate marketing features compared to Digistore24.
• Kajabi: Provides an all-in-one solution for courses but at a higher price point and may be more complex for beginners.

Final Verdict

After examining the features, pricing, and comparisons with other platforms, Digistore24 seems to be a legitimate and valuable tool for online sales. Its user-friendly interface, automation features, and global reach have already made it a popular choice for digital entrepreneurs and affiliate marketers.

For businesses focused on digital products and those who want to use affiliate marketing, Digistore24 has a good combination of features and affordability. 

However, businesses heavily reliant on physical product sales or those requiring extensive customer support may need to consider alternative platforms. 

Try Digistore24 Today